Artex Group Patch Blog

Custom Logo Patches: How to Create a Uniform for Your Employees

 
 

Custom Logo Patches: How to Create a Uniform for Your Employees

Since 61% of employees are more productive in workplaces with relaxed dress codes, designing a comfortable uniform is the first step toward maximizing efficiency. Custom logo patches are a versatile way to add a casual touch to any comfortable uniform.

Here, we’re going to discuss the benefits of custom logo patches and how to design one the right way. Read on to begin creating comfortable yet camaraderie-inspiring uniforms for both white-collar and blue-collar employees.

What Are Custom Logo Patches?

Custom logo patches are simple patches that you design from scratch. They make people easier to identify as employees. You can also buy patches in multiple colors to denote the wearer’s specific job or responsibilities.

Custom patches come in multiple materials as well as limitless shapes and styles. You envision the patch that you want for your employer’s uniform and communicate it to patch design experts. They’ll help you decide on the material, shape, and size that works best.

What Are Their Benefits?

Beyond identifying employees and denoting job descriptions, patches have benefits related to accomplishments.

You can get certain people patches to mark milestones such as a 1-year or 10-year work anniversary. You also can get people specialized patches when they win awards or reach important achievements. It’s a great way to recognize your employees in an affordable way and let them show off their accomplishments each day.

Another benefit of custom patches is their versatility. You can choose the shape and color of a patch as well as the words that go on it. Patches work to accentuate any uniform and make it look comfy, casual, and stylish.

Patches also provide a boost to the uniforms that improve employee camaraderie. When everyone wears them, they’re more likely to feel connected to colleagues and superiors. This is likely to increase professionalism and teamwork.

Patches don’t just have advantages for workers and their employers- they also are advantageous to customers and clients. For example, if a customer were to wear red to a retail store with red uniforms, people might try to ask them questions and irritate them. Patches show customers exactly who to direct questions to so that every consumer gets a top-notch shopping experience.

Designing Your Patch

There are several things to consider when designing your patch. You’ll want to include:

  • Your business name
  • Your company logo
  • Colors that your company uses for branding
  • Quick at-a-glance contact information (such as a phone number)
  • A slogan or word that unites your team and reminds them of their company’s mission

In short, you will need to consider the colors, images, and shapes that best help to build your brand.

You also will need to think about the way that your patch design fits in with the rest of your uniform. Are you designing custom patches for hats? Will they instead be ironed onto a collar or shirt front?

Answering these questions can help you realistically size your patch and come up with something that looks great.

You also need to color coordinate it with your uniform, so make sure that it doesn’t clash with the area that it will be sewn onto. You don’t want to look inconsistent and sloppy.

Embroidered Patches

Once you have a design, the next step is to show it to experts. They can help you determine what material you should make your patch from.

Embroidered patches are the most common, traditional, and classic option you might like. They’re embroidered with high-quality and durable threads in any color you want.

They’re long-lasting regardless of placement and have been used on hats, shirts, and even floor mats since 2002.

These patches are primarily great because they have a simple and sophisticated look. They aren’t ideal for small detail, but they are highly textured and visually appealing.

Dye Sublimation Patches

If you’re looking for more detailed imagery on your employee uniform patch, dye sublimation patches may be the right choice. These patches use precise color matching technology to keep your patch looking perfect. The Pantomime Matching System ensures that the final product looks identical to your actual logo.

However, their main appeal lies in the fact that they can recreate every minute detail with clear, bright imagery. This is a step up from embroidered patches if you have an extremely detailed logo.

If you want both unrivaled image quality and top-notch texture, you can also combine dye sublimation patches with embroidered features for a unique feel.

Woven Patches

Like dye sublimation patches, woven alternatives are made to accommodate extremely detailed images. They feature classic stitching that accentuates details and ensures that your brand’s fonts look exactly as you want them to. This allows for more cohesive branding for businesses that want to match the details of their website or logo.

Unlike dye sublimation patches, however, woven alternatives create small-scale texture with stitch patterns. When an employee wears it on a uniform hat or shirt, the light reflects off it when they get near a window.

This creates an awesome dimensional effect that rivals metal badges. In fact, Artex has redesigned metal police badges with woven patch technologies for a lighter and more comfortable alternative.

PVC Patches

Those who work in areas with a lot of water require the waterproof and weatherproof nature of PVC patches. They’re especially important for those who work as janitors or cleaning professionals that work with cleaning equipment. However, they also work well for those in areas with wet weather conditions.

PVC patches are an inexpensive custom patch option for businesses of all sizes. They’re extremely lightweight, making them comfortable. They also are designed to undergo a lot of wear and tear so that they last for years to come.

Order Custom Patches Today

While designing employee uniforms can be a challenge, custom logo patches can make the process much easier. They also can make your uniforms stand out so that employees love their daily wardrobe.

Artex Group’s custom patch markers are committed to providing you with bulk quantities of your carefully-planned design. Get a free quote to start bringing your vision to life and designing the best possible workplace uniforms.

 
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Guerrilla Marketing Ideas | The Artex Group

Creative Guerrilla Marketing Ideas: How to Use Embroidered Patches

In 2021, organizations spent a grand total of $3.6 trillion on marketing worldwide. The adage, “You’ve gotta spend money to make money,” has never felt more true!

Fortunately, not all marketing strategies break the bank. Some low-cost marketing strategies reliably get smaller businesses a lot of bang for their bucks.

One underrated strategy? Guerrilla marketing.

Guerrilla marketing is a tactic that gets a message to your audience in unexpected ways. But, it requires creativity to work. Creative guerrilla marketing ideas cut through the noise and stick in the audience’s mind.

Lauded tactics use public events, installations, and social media influencers to raise awareness of a brand, product, or social cause. Can this low-spend, high-reward strategy work for you?

Read on to learn about what makes guerrilla marketing work. Then, get inspired with 15 ideas that take marketing with embroidered patches to a whole new level.

What Is Guerrilla Marketing?

Guerrilla marketing is an advertising strategy that uses elements of surprise or convention-breaking to your advantage. It’s a type of publicity.

Typically, guerrilla marketing tactics create unexpected opportunities for engagement or interaction in public. These opportunities break the public out of their routine and get them to notice the brand. Popular strategies include:

  • Public installations or constructs
  • Public events
  • Live online events
  • Stealth advertising through products
  • Contests or giveaways

How Effective is Guerrilla Marketing?

Recent studies have analyzed the impacts of guerrilla marketing campaigns on the organizations that run them. The results are largely positive!

2021 study published in The Journal of Asian Finance reviewed international studies of guerrilla marketing campaigns. Researchers found organizations’ guerrilla marketing campaigns proved beneficial in a range of ways:

  • Campaigns left a lasting impression on consumers
  • Humorous and creative campaigns influenced the intent to purchase
  • Brands’ image among audiences improved with campaigns
  • Campaigns increased overall organizational marketing productivity
  • Guerrilla marketing with “joyous” emotional appeals had significant, positive effects on company returns

That last point is explored in greater detail in a different 2021 study. That analysis, “The Effect of Guerrilla Marketing on Company Share Prices,” was published in the Journal of Advertising Research.

As it turns out, guerrilla marketing is great for your bottom line!

What Makes an Impact?

Not all grassroots marketing campaigns are equally effective. It’s essential to focus on the factors that make an impact to get the best results. Here are five key points of focus.

Goals

First, define your goals. What does your organization want from this campaign? How will you measure the degree to which the campaign succeeds or fails? Choosing the right metrics is critical.

Audience Emotion

Second, understand your audience. Emotion, particularly joy, humor, and surprise, is the center of excellent guerrilla marketing. What surprises your core audience? What makes them happy?

Knowing this lets you connect with your audience on an emotional level. If a campaign involves building on an audience whose trust a celebrity or influencer has already cultivated, choose wisely.

Easy Investigation

Yes, the best guerrilla marketing campaigns trigger a strong emotion. They also compel further investigation. Once someone is intrigued, make it easy for them to find more information about your brand.

Ensure your campaign highlights a website with a compelling landing page, a way to sign up for more information, or a phone number to call.

Campaign > Stunt

Fourth, ensure your guerrilla marketing strategy is a campaign, not just a stunt. A campaign is an ongoing, coordinated messaging effort. To do it well, you’ll need to invest time and research.

A guerrilla marketing event can be part of a campaign. Or, a campaign can use a series of events as “tentpoles.” The key is that it’s not a “one-and-done” marketing effort.

Legal, Safe, and Ethical

Finally, make sure whatever you do is legal, safe, and ethical. Guerrilla marketing events have gone dangerously wrong when these three tenants are ignored.

In 2005, Snapple made headlines with a guerrilla marketing event: creating the world’s largest popsicle. Unfortunately, those headlines were “Disaster on a Stick!” The giant treat melted, flooding Union Square with strawberry-kiwi juice.

The most common legal violation is vandalism. If you’re installing something in public, it’s wise to get permission from the building owner or city council.

In terms of ethics, remember what your audience cares about. Any event that risks minority people, animals, or the environment is probably a no-go. Stick with positive, eco-friendly experiences.

10 Guerrilla Marketing Ideas With Embroidered Patches

The best guerrilla marketing campaigns leave your target audience with a positive impression. Ideally, some in the audience are influenced to buy your product (or donate to your cause).

Even more audience members find your brand sticks in their memory—and it comes to the forefront of their minds at an opportune time.

Can you create that kind of memory with embroidered patches? Absolutely! Take inspiration from the guerrilla marketing tactics of popular brands—then give them an embroidery-patch twist.

1. Go Viral With Influencers

One guerrilla marketing strategy that’s very “of the moment?” Connect with popular online influencers.

Use surveys, focus groups, or other market research strategies to learn which influencers your ideal audience follows online. Influencers might be models, storytellers, comedians, or musicians who’ve built up a following on an online platform.

YouTube, TikTok, and Instagram are popular spaces for influencers.

You can advertise your brand with influencers using embroidery patches in a few different ways. Some influencers accept gifts like patches or stickers and wear them on their show. Others do “unboxing” review content.

Collaborations, sponsorships, and reviews are the most common ways brands partner with influencers. In a collaboration, you and the influencer may create a fun event or video concept.

Sponsoring content means the brand pays the influencer to advertise the product during their show or live stream. If the influencer wears your brand’s patch throughout a video, it can re-emphasize your brand to their viewers.

2. Organize Sew-On Patch Flash Mob Event

A “flash mob” is a seemingly spontaneous event that is actually organized. Flash mobs step out of crowds and perform dances, plays, or interactive art. Any type of short event can be held as a flash mob.

To conduct a sew-on patch flash mob, coordinate “mob” actors ahead of time. Then, on the signal, they can gather in public, simultaneously sew patches on hats, jackets, or belts, and excitedly distribute the garments to random crowd members.

Or, for a more daring alternative, mob actors can ask crowd members for their hats, bags, or jackets, then attach patches quickly and return the apparel.

Speed is key to a flash mob. The entire event is typically held during the length of a song.

3. Use Undercover Agents

This involves “undercover agents” posing as run-of-the-mill pedestrians or students. They interact with other members of the public. In conversation, they often give away free merch and extoll the brand’s value.

This guerrilla marketing tactic relies on the agents’ acting skills. And it never hurts to give away quirky, memorable merch—including embroidery patches!

4. Install Patch-Based Graffiti

Graffiti is a classic guerrilla marketing tactic. Embroidered patches are a great way to make this kind of organic marketing stand out.

Sticker graffiti is easy. It doesn’t require a projector, painting skills, or even an installation strategy. Sticker graffiti can involve placing stickers around a neighborhood to create a sense of mystery through a repeating symbol.

Or, you can combine stickers into a larger display, using a mosaic effect to create a mural or installation.

To turn embroidery patches into stickers, apply adhesive to the back. Check out YouTube tutorials for different application methods.

Unlike flat vinyl stickers, the thickness and texture of embroidery patches make them stand out. This makes adhesive patches a memorable alternative to vinyl stickers for a “sticker graffiti” strategy.

Just be careful! If you get caught or don’t have permission, sticker graffiti can get you arrested for vandalism. Just ask Rich Tu: the artist and marketer spent 24 hours in jail for his sticker-based guerrilla marketing stunt in NYC.

5. Patch-Up Quirky (Free!) Products

Setting out quirky, free products is a popular strategy for multiple guerrilla marketing campaigns.

For instance, in 2009, the non-profit Friends of Cancer Patients laid out free beach towels on the beach. The catch? The towels were shaped like coffins.

When someone gets up from lying on the coffin-towel, passersby can see the message in its center—one raising awareness of skin cancer risks from sun exposure.

Another example is a drawstring bag created by the weight-loss brand GNC. The bag shows a woman’s waist and butt. The waist cinches when you draw the string, creating a skinnier silhouette.

What product is particularly well-suited to deliver a message about your brand? Try thinking about a product’s shape or utility from unexpected angles to devise an out-of-the-box take.

To make the product memorable, consider using embroidery patches to alter its appearance or play visually with assumptions about what the product is for.

For instance, patches that look like eyes can turn a generic handbag into a face. Push yourself to see beyond the obvious in everyday objects!

6. Alter the Environment

A regularly popular guerrilla marketing strategy involves altering the environment to turn an everyday space into something unexpected. These alterations can be of all sizes.

For example, in 2014, the cleaning products company Mr. Clean altered crosswalk stripes. The alterations made the stripes brighter and “cleaner” than the neighboring stripes—literally creating a bright spot on an everyday street.

To give intrigued audiences a lead, each “clean” stripe incorporated the Mr. Clean logo at its base.

Alterations can also give everyday objects a new context—completely transforming them.

Guerrilla marketers have used door hangers or background stickers to transform door handles into beer mugs and noses. In 2013, Duracell transformed turn car brake lights and urban lampposts with flashlight stickers.

You, too, can transform objects and spaces around you. Embroidery patches can come in all shapes and sizes—ready to give any object some new context.

7. Set Up an Interactive Game

People love taking a break to play games, making games an exciting guerrilla marketing event.

Scavenger hunts, trivia-giveaway contests, and even silly games like “reverse strip-poker” can create fond memories for the audience.

Some games work better when the audience signs up ahead of time. Others can be held publicly, and you can pull enthusiastic volunteers from a crowd.

Embroidery patches can help make a game a hit. They can be prizes for giveaways or symbolize clues in a riddle-solving game. You can even get creative and use them as poker chips or board game pieces.

8. Hide Free Patches With Other Merch

Merch is always fun, but it isn’t necessarily guerrilla marketing. With embroidery patches, you can take merchandise up a notch by adding the element of surprise.

Hide patches in merch unexpectedly: in wallets, hats, or even mugs. Discovering the patch might just spark joy.

9. Unique Product Packaging—or Parts!

Guerrilla marketers might alter a popular product that they then give away. Or, they can partner with another company that sells that product. The catch? The marketers change up the product’s packaging or components.

In 2009, toothpaste company Colgate created ice cream bars and lollipops. But, it changed out the stick of those sweet treats with a toothbrush.

The surprise toothbrush included a reminder to brush your teeth and the Colegate logo.

To play with customer expectations, other guerrilla marketers have changed product packaging, including ketchup packets and bottles.

Embroidered patches with a brand message or logo can similarly subvert expectations when they’re unexpectedly part of a product. Consider incorporating the patch into products like shoes, wallets, or hats.

10. Button-Press Installation

Public installations are a time-honored guerrilla marketing strategy. Installations can be structures or sculptures, and they’re nearly always interactive.

An embroidery patch can highlight a button members of the public are meant to press to set off the installation. Maybe when they press the button, your sculpture plays music or reacts in some way.

You could even set up an embroidery patch dispenser. Like a gumball machine, a dispenser lets audiences turn a dial or press a button and get a prize. All prizes can be related to your brand or brand message.

Go Viral in Real Life With Artex Group

Ready for your brand to go viral in real life? Work with Artex Group.

Whether you need guerrilla marketing ideas or style inspiration, Artex is here to help. Our custom embroidery patches and designs make your brand memorable.

Want to discover what our patches can do for you? Contact us today to answer your questions or get a free quote

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Promote Your Business With Custom Embroidered Patches

 
 

Promote Your Business With Custom Embroidered Patches

There are over 32 million small businesses in the United States.

What do all of these businesses share? A goal to grow and succeed. Investing in marketing tools is the easiest way to stand out and reach your goals.

Custom embroidered patches offer a unique look that highlights and advertises your business. Are you trying to decide if patches are right for your marketing strategy? This article covers everything you need to know about why custom embroidered patches are a great idea for your business growth strategy!

  1. Why Custom Embroidered Patches Are an Effective Marketing Tool

Custom embroidered patches turn people into walking billboards for your brand. We’ll dive into the ways to use custom embroidered patches down below, but they are most often found attached to clothing.

The marketing Rule of Seven hypothesizes that consumers need seven interactions with your brand before taking action. Custom embroidered logo impressions (when they see someone else wearing your logo) count as interactions.

The more they are exposed to your logo, the more curious they become, and the more likely they are to engage with your brand. In the long run, this strategy generates awareness and increases conversions.

  1. The Best Ways to Use Custom Embroidered Patches to Promote Your Business

Embroidered patches are an inexpensive way to customize a plethora of items. Review the ways below that embroidered custom-made patches can elevate your brand.

Clothing

Embroidered patches add beautiful detail to regular clothing. They also help diversify and market your brand. You can add embroidered patches to pockets, denim, and even jacket sleeves.

Accessories

Custom patches for hats are one of the most common placements of patches. They can also be placed on tote bags, canvas shoes, and scarves.

Floor Mats

You might not have noticed, but next time you’re at the car dealership, take a look at the floor mats. Embroidered patch logos are often adhered to floor mats to brand items.

Stand Alone

Don’t know how to use your patches yet? That’s ok!

Embroidered patches are available with velcro, iron-on, and self-adhesive backings. These make great options when you just want to have patches on hand for future projects.

You can also hand them out as consumer souvenirs. This generates a positive customer experience.

  1. The Benefits of Custom Embroidered Patches

One of the main benefits of customer embroidered patches is their versatility. Instead of being confined to one type of promotional material (like with a bulk purchase of custom graphic t-shirts or branded socks), patches can be archived and used on a variety of items.

You can purchase one hundred patches and designate 20% to embellish blank t-shirts, 20% for socks, 50% for hats, and 10% for backpacks. Not everyone wants a t-shirt or just socks.

With the versatility of patches, you are then able to purchase white label clothing and accessories in quantities that fit your needs. You can then embellish pieces on an as-needed basis by quickly adhering the patches.

This strategy saves time, saves money, delights consumers, and reduces waste. It will save you the headache of over-purchasing too many custom products and not knowing what to do with them.

  1. Types of Custom Patches and Their Benefits

A custom patch creates camaraderie and marks milestones. All of the patches below can be molded to your desired shape, color, and size. In this section, we’ll dissect the four most common types of custom-made patches.

Embroidered Patches 

Embroidered brand patches are the most commonly used patch. The entire patch is embroidered, as the name implies, which means your design is interlaced using high-quality threads.

Color-safe matching is used to ensure the Pantone exactly matches your design. That is why Artex is trusted by the world’s leading brands for all their embroidered patch needs.

Dye Sublimation Patches

Do you have a complicated logo? With dye sublimation, the team at Artex can turn any graphic, logo, or pattern into a custom patch. Dye sublimation uses a precise Pantone matching system that replicates the exact colors used in your designs.

Dye sublimation is a digital printing technology that uses heat transfer to apply an image to your custom patch. The result is a perfectly accurate design with a slight texture.

Woven Patched

Woven patches are different from embroidered patches. In embroidery, thick threads are interlaced with one another. In a woven patch, thin threads are strung together to manufacture patches with extreme detailing yet a thinner touch.

Woven Patches are quite similar to woven labels used for logos and laundry. They are ideal for t-shirts and clothing where you do not want a heavy patch.

PVC Patches

PVC is short for Polyvinyl Chloride. It is more commonly referred to as “vinyl” and is a type of plastic. PVC patches are weatherproof and waterproof. Like all Artex patches, PVC patches can be custom matched to your Pantone colors.

You can choose from 2D or 3D textures for custom PVC patches.

  1. How to Order Custom Embroidered Patches

Ordering your custom embroidered patches from Artex is easy! Just follow the steps below to create and order your patches:

  1. Create your design
  2. Alternatively, you can work with a member of the Artex design team who can help you build the perfect patch
  3. Pick your backing (this will determine how your patch will adhere)
    1. Plastic
    2. Iron-on
    3. Velcro
    4. Self-adhesive tape
    5. Magnetic
  4. Select your patch border
    1. Embroidered
    2. Sublimated
    3. Woven
    4. PVC
  5. Get a quote

You can request a quote by phone or email. Artex minums are as low as 50 patches! In your quote order form, you’ll have the opportunity to answer questions about your order, such as:

  • Patch style
  • Order quantity
  • Design artwork
  • Patch dimensions

Answering all of the above questions will ensure you get an accurate quote on cost and lead-time estimates.

Embroidered Patches Help Get Your Brand Noticed

Custom embroidered patches are an easy and affordable way to market your brand. Consider them for your next fair, tradeshow, or store! They are a great way to provide an entry-level product for consumers and market at B2B events.

Contact us today to inquire about your embroidered custom logo patches!

 
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Custom Patches: Promoting Business

 

6 Reasons Custom Patches Are Great For Promoting Your Business

The internet has helped revolutionize the many ways we communicate, from text chats to video calls. Platforms such as Facebook and YouTube, to name two, allow individuals to connect with one another, achieving various goals. This type of engagement – connecting people – has made the internet incredibly attractive to businesses, and that’s why so many companies are using the internet to promote themselves.

That said, this doesn’t mean that offline tools no longer work. In fact, they still do so quite amazingly, and that’s why, today, we’re going to tell you why custom patches are such a good tool for promoting your business:

1. Excellent For Promotional Use

According to market research, logos are the most recognizable brand identifier. Familiarity breeds trust and top of mind recognition. The increased exposure of your logo or company name on a custom patch can help boost name familiarity and trust.

2. Made For Long-Term Use

One of the coolest things about custom patches is that they’re made for long-term use. That’s why it’s difficult to go wrong with them. In fact, buying a custom patch is like buying an investment that can be used for a long time, giving excellent ROI.

3. They’re Highly Customizable

Have you ever wanted to promote your company with something that’s both visible and effective? Well, custom patches are a great way to do so. You can have them customized based on your needs, and you’ll be able to enjoy a unique product that no one else has.

4. They’re Creative

If you’re looking for something that’s going to help you stand out, then custom patches are a great marketing option. They look great and have lasting impact, as they can be seen many times by different people. Custom patches can be used both for company uniforms, hats or bags.

5. They’re Inexpensive

Another benefit to using custom patches is the fact that they’re quite inexpensive. They’re a cost effective way to market your company’s name. 

6. Easy Of Use

Finally, we have to mention how easy custom patches are to use. Instead of pinning on a name tag, you can easily put a patch on a uniform or hat so that your customers identify your company and your employees as professional and trustworthy.

That’s why, no matter what you’re using your custom patches for, it’s absolutely crucial that you put your company’s message or logo on them.

Conclusion

As you can see, custom patches are a highly useful product that can help you promote your company in the best way possible. Just remember, though, that if you want to use them to their fullest potential, you’re going to have to make sure that you get a high-quality patch that’s going to last for a long time. If you can invest in such a patch, you can be sure that you’ll have no trouble finding new ways to promote your company.

Artex Group offers custom patches to help brands enhance their current patches or create new ones. If you’re looking for the best custom patches to promote your company, work with us today!

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6 Reasons Custom Patches Are Great For Promoting Your Business

 
 

6 Reasons Custom Patches Are Great For Promoting Your Business

The internet has helped revolutionize the many ways we communicate, from text chats to video calls. Platforms such as Facebook and YouTube, to name two, allow individuals to connect with one another, achieving various goals. This type of engagement – connecting people – has made the internet incredibly attractive to businesses, and that’s why so many companies are using the internet to promote themselves.

That said, this doesn’t mean that offline tools no longer work. In fact, they still do so quite amazingly, and that’s why, today, we’re going to tell you why custom patches are such a good tool for promoting your business:

  1. Excellent For Promotional Use

According to market research, logos are the most recognizable brand identifier. Familiarity breeds trust and top of mind recognition. The increased exposure of your logo or company name on a custom patch can help boost name familiarity and trust.

  1. Made For Long-Term Use

One of the coolest things about custom patches is that they’re made for long-term use. That’s why it’s difficult to go wrong with them. In fact, buying a custom patch is like buying an investment that can be used for a long time, giving excellent ROI.

  1. They’re Highly Customizable

Have you ever wanted to promote your company with something that’s both visible and effective? Well, custom patches are a great way to do so. You can have them customized based on your needs, and you’ll be able to enjoy a unique product that no one else has.

  1. They’re Creative

If you’re looking for something that’s going to help you stand out, then custom patches are a great marketing option. They look great and have lasting impact, as they can be seen many times by different people. Custom patches can be used both for company uniforms, hats or bags.

  1. They’re Inexpensive

Another benefit to using custom patches is the fact that they’re quite inexpensive. They’re a cost effective way to market your company’s name. 

  1. Easy Of Use

Finally, we have to mention how easy custom patches are to use. Instead of pinning on a name tag, you can easily put a patch on a uniform or hat so that your customers identify your company and your employees as professional and trustworthy.

That’s why, no matter what you’re using your custom patches for, it’s absolutely crucial that you put your company’s message or logo on them.

Conclusion

As you can see, custom patches are a highly useful product that can help you promote your company in the best way possible. Just remember, though, that if you want to use them to their fullest potential, you’re going to have to make sure that you get a high-quality patch that’s going to last for a long time. If you can invest in such a patch, you can be sure that you’ll have no trouble finding new ways to promote your company.

Artex Group offers custom patches to help brands enhance their current patches or create new ones. If you’re looking for the best custom patches to promote your company, work with us today!

 

 
 
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Choosing the Perfect Embroidered Patches for Your Clothes

 

What to Consider When Choosing the Perfect Embroidered Patches for Your Clothes

Embroidered patches are a great way to add some personal style to your wardrobe, and they’re not just for denim vests anymore. Patches can be added to almost any article of clothing, and are a great way to sew in some unique pizzazz to your ensemble. Some people opt to add embroidered patches to their clothes, while others choose to embroider their names or a phrase.

You can choose from different styles of patches, including sequins, glitter, jeweled, embroidered, appliqué, iron-on, and more. There are tons of sizes and shapes available, and you can choose from a wide variety of colors. Here are some tips and information you may find helpful when choosing embroidered patches for clothing.

Tip #1: Consider the Size 

The first thing you have to consider is the size of the patch, as well as where on your clothes you’d like to add it. While you can find patches that are big enough to cover your entire back, you don’t have to stick with just one patch. You can decorate your clothes with multiple patches at once.

Tip #2: Consider the Fabric 

You also want to think about the fabric of your clothing and how it will affect the patch. Most people think of denim when they think of patches, but they can be sewn onto any kind of clothing. You don’t want to sew a sequin or glitter patch onto a delicate fabric, as you don’t want to damage your clothes.

Tip #3: Consider the Placement

You also need to decide where you’d like to place the patch. Will it be on the front, on the side, or on the back of your clothes? Try to imagine how the patch will look, and experiment with different places before sewing it on.

Tip #4: Consider the Design 

You can find all kinds of different embroidered patches on the market. You can choose from secret symbols, tacky sayings, specialty patches, funny phrases, and so much more. With so many designs available, you’ll have no trouble finding the perfect patch for your clothing.

You also want to think about the design of the patch. Sequins and glitter patches are great for parties and concerts, but you may want to try something else if you’re going for something a little more subtle. Embroidered patches are great for subtlety, and many people prefer to embroider their names or a cute saying on their patches.

Tip #5: Consider the Color Combination

If you’re sewing more than one patch onto your clothes, you also want to think about how the colors will work together. You can choose from a wide variety of colors, including pastels, neutrals, and vibrant colors. It’s also a good idea to try and coordinate the colors in different patches, as you don’t want to appear disorganized.

Different Ways to Apply Embroidered Patches

Now that you know what to consider when choosing the perfect embroidered patches for your clothing, then it’s time to explore your options when it comes to applying them, so let’s take a look at a few different ways to apply your embroidered patches.

  1. Sewing

Sewing on your patch is the easiest way to apply it and will give you a sturdier hold than an iron-on patch. Your patch will be more attached to the clothing, and will less likely to peel off.

To sew a patch on to clothing, a needle and thread will work just fine, though you can use a sewing machine if you’d prefer to. You can sew patches onto your clothes while they’re new or when they’re old, though you may want to add an extra layer of fabric to an old patch before sewing it on to cover any holes you may have made.

  1. Ironing (Heat Seal)

You can also use an iron-on patch, which is a great option for those who want a patch that’s easy to apply and remove. You can iron on a patch to a garment, but it won’t be as sturdy as sewing on a patch. However, iron-on patches are a great option for delicate fabrics, as it will make more of a sticky hold than a sewn patch.

You can iron-on patches onto football jerseys, t-shirts, hoodies, denim jackets, and more. However, ironing embroidered patches will be trickier, since most of them don’t have the glue to keep them strong in place.

  1. Gluing

You can also choose to glue on your patches. It’s not the most sturdy option, as it will be less secure and can leave a sticky mess if you want to remove them. With that in mind, this method should be your last resort, though it can be a good option for those who only want temporary patches.

  1. Applique Embroidery Sewing

If you want an embroidered patch that looks more intricate and professional, then you can opt to have embroidered patches appliquéd onto your clothes. This option is the most expensive, though it can be a great solution for those who want to add a patch to a delicate fabric, or for longer-lasting patches.

In that regard, this option works especially well with garments that have a lot of available space, such as shirts. It can also be a great method for applying patches on sports clothing since the patches can maintain their durability and polished finish even if the material stretches.

The Bottom Line: Enhancing Your Ensemble with Embroidered Patches

Whether you’re looking for a fun style for a special occasion, or you want to add some personal flair to your wardrobe, embroidered patches are a great way to add some personality to your clothes. You can choose from a wide variety of styles, colors, and materials, and you can find the best embroidered patches online.

Are You Looking for Custom Patches for Clothing?

At Artex Group, we make it easy to get custom patches for your clothing needs. We provide a wide range of top-quality patches for your clothing or promotional needs.

 

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5 Ways to Use Patches With Your Wardrobe

 

5 Ways to Use Patches With Your Wardrobe

 


CLOTHING PATCHES

Fashion always finds a way to reinvent itself. Embroidered patches were the thing in the ‘90s, and now we are seeing a comeback in using custom patches on jackets, hats, pants and more.

You might remember patches being used on denim jackets, with the cool kids ironing them on, and they would simply stick on the fabric. But nowadays, patches are used on more than just jackets.

Want to take advantage of the patches craze? Here are some ideas.

Pants

Embroidered patches on pants can be a super-easy way to give it a more ‘90s vibe. They are pretty much like the patches of denim jackets, where you just iron it onto the area where you want to have it. Or you can sew on patches to your pants, depending upon what type of patch it is.

Sewn on patches add more flexibility, so if you don’t want the patch to be too stiff, you can sew it on and should have more flow with the fabric.

Embroidered patches look best on a pair of denim jeans. If you can’t use jeans every day, you may be able to use patches on black pants.

Jackets

Patches work great on denim jackets or a heavier material jacket. Be careful with using patches on cotton jackets, as the fabric may be too thin, and they may detach from the fabric when wearing them. Be careful if you are ironing them on cotton fabric, as they may burn the fabric.

Bags

What if you want to give your everyday bag a new look? Patches on bags can also make them stand out from the crowd. But make sure you choose a bag with a simple design, so the patches won’t clash with the bag design.

Tops

Where else can you attach patches on your clothes other than your pants? Okay, let’s have it—patches on tops! In this case, the cotton fabric is a bit thicker than the ones of jackets, so you don’t have to worry if they will detach the patches when you wash them.

Hats

Patches can look great on most hats and caps. They can be used to promote a sports team, club, company or non-profit organization, to name a few.

Conclusion

Patches are making a comeback. It’s not just the ‘90s anymore. No matter what kind of garment you will give a patch on, it will look good. You can choose to wear it on your pants, bags, jackets, hats, etc.

Artex Group is the leading supplier of the best custom patches. Design your patch today and have them produced using the best quality materials. Get it touch with us for personal, knowledgeable help.

 
 
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7 Reasons Why You Should Buy Custom Woven Patches

7 Reasons Why You Should Buy Custom Woven Patches

CUSTOM EMBROIDERED PATCHES

Woven patches are beautiful pieces of art created from fine craftsmanship. Unlike printed patches, woven patches do not use simple printed methods.

Because the patches have the designs woven into them, you often get a very high quality, clean look, and an aesthetically pleasing appearance.

If you are planning on ordering custom patches, here’s some reasons you should consider getting woven patches instead of the more traditional patches.

You Can Capture Intricate Details

One of the most amazing things about woven patches is that their texture allows you to add more intricate designs. When it comes to printed patches, there are some limits because some of the designs are too fine for laser printing. With woven badges, you have a lot of freedom to add intricate designs, and this gives you the chance to add a unique look to your patches.

You Can Get Patches with Top-Quality Threads

For a long time, printed patches have been created using acrylic threads. For many people, these threads were not appealing. Now you can get patches that use cotton threads. These threads are stronger, and they make a patch look more classy.

Woven patches are often created using cotton strings. It makes them last longer, and you can use them for a long time. You can also combine different threads to create a patch that is appealing to the eye. It is what gives you the opportunity to create a patch that looks amazing.

You Will Receive Patches with Thinner Profiles

Printed patches can be thick, and this can affect their appeal. Commonly, these patches are between 0.25 inches to 0.35 inches thick. On the other hand, woven patches are thinner, and they are even slightly elastic. This makes them lighter and more attractive.

They Are More Durable

Woven patches are made from high-quality materials, which is why they are more durable. You can use them for a long time without worrying about getting holes or rips. These patches have a tighter weave, and they have a stronger build. They are stronger than printed patches and can be used for more demanding applications.

Textured Patches

With woven patches, you can get patches with stunning textures. You can create something that has a cloth feel, and it will look amazing. Woven patches are also excellent because you can create patches that have layers. Ultimately, it will make them look fantastic.

They Are Eco-Friendly

If you have environmental concerns, you will be happy to know that woven patches are eco-friendly. They are not printed, and this makes them more sustainable. You can use them repeatedly without worrying about damaging the environment.

Their Colors are Long-Lasting

The colors are also long-lasting. If you purchase printed patches, you may need to replace them over time. With woven patches, the colors are more vibrant than printed patches, and they will not fade that easily.

Final Thoughts

If you are looking for the best patch to showcase your team or group, consider buying woven patches. An advantage of buying woven patches is that you can get a patch crafted from high-quality material that will last for a long time. You can also get a patch with intricate designs, and it will look amazing.

When it comes to the best custom woven patches, Artex Group has got you covered. Our woven patches can be customized with your preferred fonts and can feature intricate details. Let us know your design in mind and get a free quote today.

 
 
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A Brief History of Military Patches

 
 

Patch Designs 101: A Brief History of Military Patches

Patch Designs 101: A Brief History of Military Patches

CLOTHING PATCHES

Clothing is one of the best ways people can express themselves. After all, many things can be said about a person based on how they dress. The military learned this early on and created unique uniforms for each branch of the service.

Military patches are precisely what they sound like: patches attached to the outfits of military personnel. These patches serve different purposes like indicating rank, identifying a particular military branch, or indicating awards won or attained by the wearer.

Not many people know how military patches started, so we’ll discuss their history in this article so, please read on.

The Start of Military Patches

Military patches were first observed in the 1800s, where British troops wore them. Only high-ranking officers were allowed to wear these patches, and the patches themselves were only allowed to be worn on the uniform. The patches were made of gold thread and were worn on the left breast of the uniform.

Not long after, the United States also decided to practice this tradition during the American Civil War. Both factions of the war, the Union and Confederate soldiers, wore different patches that identified them along with their respective blue or gray.

Military Patches in World War I

While American troops used military patches during the Civil War, it wasn’t until

World War I that they became standard. Thanks to the Industrial Revolution, it was possible for military uniforms to be mass-produced. Furthermore, people could obtain embroidery machines that allowed them to put different symbols on their uniforms.

The US Army’s 81st Division made the first-ever tactical patch. The 81st were trained at Fort Jackson, and the leadership there adopted a patch that has an embroidered wildcat against an olive green background. Not long after, most divisions created their own unique patches, many of which are now collector’s items.

Military Patches in World War II

More patches were created during World War II, and they were more elaborate and had more detail than World War I-era patches. Some of the most significant factors in this change were the number of divisions and the different materials used.

During this era, in order to lift spirits and improve morale the military turned to the Walt Disney Company for help. The military commissioned Disney create  patches with everyone’s favorite Disney characters on them, such as Mickey Mouse, Minnie, Goofy, and more. However, the most popular of these patches featured Donald Duck, who himself was a war icon at the time since the company produced many propaganda films with him in the starring role.

Disney patches boosted morale not just because of the patches but also because the soldiers felt that their work was important enough to be recognized by Walt Disney.

The Later Years

During the Vietnam war, the bright style and novelty of World War II-era military patches mostly disappeared. It was only revived in the early ’90s when the 82nd Airborne Division made a few patches as souvenirs for their war veterans.

Today some of the more popular military patches are made for paratroopers in the United States. These patches feature the emblem of the airborne and the soldiers who earned their wings.

Military patches have also appealed to civilians who often collect them. The most common ones are jungle patches made from green cloth to represent the jungles where American soldiers fought.

Conclusion

Military patches have been and continue to be an important part of military tradition, and the interest of collectors has grown over time. They not only look nice on uniforms – many collector’s frame patches for display.

If you’re looking for custom-made patches, Artex Group has what you need! We specialize in printing different patches, such as embroidered, dye sublimation, and PVC. We can guarantee that you’ll get only the best quality of patches through cutting-edge technology, so reach out today to get a quote!

 
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Ironing Patches on Leather Clothing

 

Ironing Patches on Leather Clothing

Leather jackets are stunning. They have a certain edginess and a distinct look that is hard to ignore. If you have a leather jacket, you will always feel great, regardless of what the situation is, making it a quick way to upgrade your look.

You can also customize your leather jackets by adding patches, which is a great way to sew in your personality and style in your clothing. But how do you care for your patches and ensure it seamlessly blend with your leather jacket?

What to Know about Ironing Patches to Leather Clothing

While sewing on patches is a popular way to integrate them into your leather clothing, ironing patches is a better method since it can cleanly apply them without ruining the leather jacket. 

Caring for your patches is important in making sure that you’re wearing a garment that is well taken care of. Most patches have a backing and an adhesive to keep them in place. However, if you try to apply the patch to leather or another material without first ironing the patch, the patch might not hold well in place.

The heat from the iron will activate the adhesive and attach the patch to the garment through the backing. Ironing patches to leather is not as hard as it sounds, as long as you follow the instructions and tips on how to do it.

How to Iron Patches to Your Leather Clothing

Step #1: Use a Craft Glue that is Safe to use on Leather 

When buying craft glue, it is important to make sure that it is safe to use on leather. There are a number of craft glues that are specifically made for use on leather at your local craft store, so be sure to find the right one that suits leather materials. 

Step #2: Clean the Leather Using a Clean Cloth, Gentle Detergent, and Warm Water

To make sure that the leather is free of dirt and dust, you’ll want to give it a quick rub-down with a clean cloth and gentle detergent, and warm water. Gently rub the liquid onto the leather, making sure to avoid leaving any large marks on the leather.

After a few minutes, gently pat the leather with a clean cloth to ensure that the leather is dry and ready for the next step.

Step #3: Applying the Craft Glue to the Patches and Leather

After you are satisfied with the dryness of the leather, it’s time to apply the craft glue to the patch and lightly apply the glue onto the leather. Avoid applying the glue directly onto the patch, as this can cause the patch to wrinkle and ruin the look of the leather jacket.

Step #4: Iron the Patch and the Leather

Next, use your iron on a low setting to iron the patch onto the leather. Make sure to avoid leaving the iron in one location for more than 30 seconds. If the glue is not evenly distributed on the leather, it can begin to wrinkle the leather, which is not an attractive look.

The Bottom Line: Ironing Patches on Your Leather Jackets for a More Personalized Look

Ironing patches on your leather jackets has many benefits, especially if you’re looking to add a little personal touch to the garment. As long as you are using heat transfer craft glue, it is easy to apply the patches to your leather jackets. The craft glue will help to make sure that the patch sticks and stays put without damaging the material.

If you have a leather jacket, you should definitely consider ironing patches onto it. No matter what the occasion is, you’ll feel great about the way you look and will be sure to stand out from the crowd.

Are You Looking for Custom Patches for Clothing?

At Artex Group, we make it easy to get custom patches for your clothing needs. We provide a wide range of top quality patches for your clothing or promotional needs.

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